This company strives to enhance the standards of care in dental practices worldwide, ensuring patient safety, well-being, comfort, and understanding. They have been establishing a network of member clinics dedicated to taking ample time with patients during their appointments.
Concept
& Inspiration
The primary goal was to design an international platform for practitioners and patients to access specialized content related to SlowDentistry's value proposition in healthcare, while also evangelising the benefits to new patients and partners.
This was initially accomplished by mapping all SlowDentistry clinics worldwide, presented on a clean and sophisticated digital platform. It also featured honorary global ambassadors, video content, and best practices to ensure the well-being of everyone involved. A new color palette was chosen to give different personas their own distinct areas, creating contrast while maintaining cohesiveness. Blue inspires serenity, stability, inspiration, and wisdom, whereas purple represents creativity, royalty, power, ambition, and luxury.
Design played a crucial role in illustrating how dentists transform their practice.